How to get clients on the network?
Which social media channel to use in your industry? How to create ads that sell? What does a business listing on Google give you? The answers to these and many other questions will be provided to the participants of the trainings that will soon be organized by the Local Tourist Organization “Białowieza Forest Region”. This is an offer for entrepreneurs from the tourist industry from Hajnówka and the surrounding area.
There will be two trainings. The first “Social media without secrets. How and where to advertise to attract customers at no extra cost?” will be held on Monday, November 21. The second “Get to know Google’s free tools to help you advertise and organize your business” is scheduled a day later, on November 22 (Tuesday). Both will be held via the Zoom platform and will be conducted by experts from Ambitna Marka.
We want to develop tourism in Hajnówka, we want to encourage this type of activity, because as a city we have the potential to develop in this direction. The aim of the training is to help entrepreneurs build their brand recognition and show them how to appear online.
He also encourages you not to delay the application, because the interest in the workshops is high. Owners of accommodation, representatives of gastronomy and tourist information points from Hajnówka and the surrounding area have already applied.
The training will consist of theoretical and practical workshops. On the latter, participants, under the supervision of a specialist, will set up their own social media channel, and if they already have one, they will supplement and improve it. They will also create an action plan, set up and complete a Google business card and create appropriate messages there. They will also write company slogans and valuable texts to be used in communications.
Those who are interested can send their applications to: biuro@lot.bialowieza.pl.
The trainings are held as part of the action “Effective tourism marketing, or how to promote tourism business online”, which is included in the project “Hajnówka ReNewal – Green Transformation”.